Sushi Jiro
Sushi Jiro is inspired by the journey of sailing into the sea and the fruition at sea, playing on the idea of freshness and hand-made quality of sushi.
KNOXCITY, VIC
2018
Based on the concept, a transitional experience is illustrated through materialisation from light to heavy to create the notion of coasting at bay to sailing into the open sea.
Using linear line-work to create frame and outline of forms, it accentuates the take-away counter and draws attention to the Interior dining space, which is highlighted by using reflective materials to illustrate a mirage of endless ocean, allowing the patrons to feel submerged in the ocean on a magical journey and savor the taste of sea.